Skip to content
with Faisal Tusher

Conglomerate · May 2022 – October 2024

Bengal Group of Industries

Led digital marketing for 10+ brands at a diversified industrial conglomerate — strategy, execution and performance analysis across search, social, influencer and integrated campaigns.
  • Deputy Manager · May 2022 – October 2024

Responsibilities

  • Leading strategy, execution and performance analysis for all digital marketing operations across 10+ brands.
  • Supervising SEO, SEM, PPC and influencer campaigns across multiple brands.
  • Directing USD 20K+ in monthly ad budgets across Google and Meta platforms.
  • Running integrated campaigns across TV, print and online media to strengthen brand visibility.
  • Setting up Google Merchant Center as part of the SEO strategy.
  • Working with Sales, IT and PR teams, and coordinating agencies, for aligned and consistent execution.
  • Mentoring and training digital teams in campaign execution and analytics.

Focus areas

Scope map — shape shows breadth, not a scored skill level.

Group-level digital strategyTeam leadershipPaid socialSearchReporting

Skills applied

Business DevelopmentTeam LeadershipTeam ManagementCampaign ManagementStakeholder Communication

Platforms

  • AMMeta Ads Manager
  • GAGoogle Ads
  • G4Google Analytics (GA4)
  • LSGoogle Looker Studio
  • MCGoogle Merchant Center

Achievements & impact

  • Grew digital engagement by over 40% in the first year.
  • Increased advertising ROI by 30% through data-driven optimization and analytics.
  • Reached 200K+ monthly organic impressions through Google Merchant Center and SEO.

Source: Role, dates, responsibilities and achievements: Faisal Tusher's LinkedIn profile. Agency coordination: previously published on faisaltusher.com.

Related

Continue exploring